Crafting Digital Experiences with Passion

Transforming ideas into elegant solutions through creative design and innovative development

15+ Years UI/UX Experience
4+ Years Digital Marketing
100+ Projects Completed
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About

UI/UX design is key to crafting intuitive and visually engaging digital experiences. A good UI ensures that the design is aesthetically pleasing and easy to navigate, while a solid UX guarantees that users can interact with the product smoothly, resulting in a more satisfying experience overall.

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About Me

UI/UX Design, Web Development & Digital Marketing

With a solid background in UX/UI design, web development, user research, and usability testing, I am committed to creating seamless, user-centered digital solutions. My expertise blends creativity with technical skill to deliver intuitive interfaces, optimized web solutions, and effective marketing campaign materials. I enjoy transforming complex concepts into clear, engaging, and functional designs that drive results and enhance user experiences.

HTML

Fully proficient in building HTML files from scratch.

100%

CSS

Advanced skills in CSS with to create visually appealing user interfaces.

95%

Responsive Design

Rich experience in designing responsive layouts across all devices.

100%

Prototyping

Extensive experience in prototyping with Adobe XD, UXPin and Figma.

100%

Photoshop

Create and edit website banners and image thumbnails.

60%

Illustrator

Designs vector graphic elements and icons for websites.

50%

InDesign

Produce and update marketing collaterals.

60%

Acrobat

Create, edit, and distribute marketing materials in PDF format.

100%

Core Skills and Expertise

Fundamental skills for the Lead UI/UX Designer in an enterprise-level company.

Strategic UX Leadership

Ability to shift UX from a support function to a strategic partner, aligning design with business goals and product vision.

Agile & Cross-Functional Collaboration

Experienced in embedding UX within Agile product teams, working closely with Product, Development, and Marketing to drive user-centered outcomes.

Prototyping & Wireframing

Expertise in Figma, Adobe XD, and UXPin to create interactive prototypes and wireframes that streamline development and enhance usability.

User-Centered Design & Research

Advocate for data-driven decision-making through usability testing, customer feedback, and behavioral analytics (IBM Digital Analytics, Google Analytics, etc.)

Interaction & Responsive Design

Skilled in designing intuitive, accessible, and mobile-friendly experiences that enhance user engagement across platforms.

Visual & Graphic Designn

Ability for creating visually compelling product assets including banner images, thumbnails, icons, and UI components, ensuring consistency across digital experiences.

Style Guides & Branding

Development of cohesive design systems, UI kits, and style guides to maintain brand identity and streamline design implementation.

Front-End Development Awareness

Strong foundation in HTML5, CSS3, and JavaScript, enabling seamless collaboration with developers and ensuring design feasibility.

Design Advocacy & Stakeholder Communication

Effective communicator with a track record of presenting UX strategies, research findings, and recommendations to leadership and cross-functional teams.

Resume

Versatile in UI/UX design and development, using tools like Adobe Creative Suite, Adobe XD, Figma, UXPin, HTML5, CSS, Bootstrap, and more, to craft user-centered, user-friendly, visually engaging digital experiences that align with marketing goals and drive brand engagement.

Work Experience

With experience in various roles across different companies, I have contributed to the design and development of user-centered digital solutions, collaborating with cross-functional teams to deliver intuitive, visually engaging products. My expertise includes UI/UX rebranding and enhancement, interaction design, UI design and prototyping, screen flows and wireframes, web graphic components, as well as creating interactive and static mockups. Additionally, I have experience with usability and accessibility testing to ensure seamless, user-friendly experiences.

Dassault Systèmes

2022 - Current

Early Engagement Ecosystem Senior Specialist - Education Marketing

As a Marketing Manager, I collaborated with the Product Manager to drive the SOLIDWORKS Education launch, developing and executing marketing strategies to promote product sales, led campaigns, content creation, and outreach initiatives, ensuring effective engagement with educators, students, and resellers to maximize adoption and visibility.

  • Update the SOLIDWORKS Education webpage to highlight new features and resources.
  • Develope and executed targeted email campaigns for educators students, and resellers.
  • Provide content for social media and blog articles promotions and announce the release news in internal and external communities
  • Create and distributed product highlight communications for resellers and partners.
  • Organize webinars and training sessions to showcase new features and provide support.
  • Led localization efforts to translate key materials for global audiences
  • Updated digital marketing collateral to align with new features and messaging.

Dassault Systèmes

2013 - 2022

SOLIDWORKS User Experience Design Senior Manager - SOLIDWORKS R&D

As a Senior UX Designer, I was responsible for leading the rebranding of the legacy site into a modern, responsive platform. I collaborated with cross-functional teams to improve usability, create detailed design and implementation specifications, and conduct usability testing, ensuring a seamless and user-friendly experience across all devices and operating systems.

  • Led the rebranding of the legacy site, transforming it into a modern, responsive website adaptable to all devices and operating systems.
  • Ensured a consistent and exceptional user experience across our service and community-related web properties.
  • Collaborated with the team to enhance the site’s usability, making it a vital tool for SolidWorks customers that met both user and business goals.
  • Worked closely with the team and stakeholders to transform concepts and key business requirements into innovative experiences, driving and validating designs based on analytical data.
  • Created use cases, wireframes, experience storyboards, and specifications detailing the user experience for each project.
  • Collected feedback from stakeholders, especially customers, through various feedback mechanisms, and translated this feedback into actionable insights.
  • Planned, designed, and conducted usability testing, analyzed the results, generated reports, and proposed improvements to enhance usability.
  • Provided artifacts, HTML templates, and CSS definitions to the development team for implementing UI changes.
  • Created UI standards, style guides, and screen specifications to guide development and QA testing.

PC Connection

2011-2013

UI/UX Achitect - eCommerce Marketing

As a UI/UX Architect, I was responsible for designing and optimizing applications to improve usability and user experience, developing design processes, creating UI prototyping mockups, establishing UI standards and message handling patterns, and providing documentation to the development team to ensure a seamless and intuitive user experience.

  • UI/UX Improvement: Visually design and modify UI to enhance both intranet and internet applications, making them more intuitive, consistent, and easy to use. Functionally, incorporate the right controls and leverage new technologies to transform our sites from plain and static to interactive and dynamic, fostering an emotional connection with customers while simplifying steps for online purchasing and account management.
  • Design Process Optimization: Develop and implement an efficient, user-centered design process, ensuring effective evaluation, feedback exchange, and leading design decisions with confidence to produce high-quality designs quickly.
  • UI Standards and Guidelines: Create and update style guides, best practice guidelines, message handling patterns, and browser support documentation to maintain design consistency across applications.
  • Development Support: Provide detailed documentation for the development team to implement UI cosmetic and functional changes, including process flows, wireframes, interactive and static mockups, and specifications.
  • Usability Testing: Plan, design, and conduct usability tests to understand how different user roles interact with applications.

S1 Corporation

2000-2011

UI Team Lead - Product Development

In my role as a UI Developer/UI Lead, I was responsible for defining, planiing and implementing UI changes for online insurance applications, collaborating with various teams to ensure timely product delivery with the highest quality.

  • Collaborated with Management and Development teams to define the scope of changes for each release of State Farm’s online insurance quoting and purchasing applications (Auto/Renter/Homeowner).
  • Worked closely with Business Analysts to update Screen Flows, Style Guides, and Screen Specification Documents, and created UI design and prototyping mockups that reflected new UI and functional changes for developers.
  • Delivered JSP templates, UI components, HTML, DHTML, CSS, and JavaScript code to core developers to implement backend functionality in each release.
  • Managed and mentored a team of outsourced UI developers in Pune, India, overseeing the implementation of UI changes (both static and dynamic), conducting code reviews, and ensuring alignment with design specifications.
  • Conducted cross-application and cross-browser testing on customer-required operating systems during development and integration, resolving defects related to UI changes.

My Education

With a Master’s degree in Communication for Media and New Technologies, a diploma in Computer Science, and a separate diploma in Graphic and Multimedia Design, I have developed a well-rounded expertise in both the technical and creative aspects of digital media and design.

University of Montreal, Montreal, Canada

1994-1996

Master of Science in Communication

Media and New Technologies, specializing in Human-Machine Communication and optimizing interactions between humans and technology for effective communication.

College Marie-Victorin, Montreal, Canada

1996-1998

Diploma in Computer Science

The Computer Science studies gave me a good foundation in programming languages and database management.

Demers Institute – Montreal, Canada

1998-2000

Diploma Graphic & Multimedia Design

Graphic and Multimedia Design studies provided me a solid foundation in creating print materials such as flyers and brochures, designing product marketing campaigns and advertisements, as well as website design, interactive design, and short video editing. These skills combine creativity with technical expertise to produce visually engaging content.

Bentley University - Waltham MA, USA

2013-2014

Certification for User Experience Courses

The user experience courses helped me develop a deeper understanding of user-centered design, improve usability, and create more intuitive digital experiences. These courses equipped me with skills in research, prototyping, and testing, enabling me to design products that align with both user needs and business objectives.

Portfolio

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  • Showcase
  • Website
  • Prototyping
  • Design Review
  • Change Specification
  • Style Guide
  • Marketing
Website

SOLIDWORKS Education

Create new pages, maintain and update SOLIDWORKS Education website content.

Prototyping

Prototype Mockups and HTML Templates

Create mockups and HTML templates to visualize and streamline development.

Design Review

Design Review with Stakeholders

Reviewing the design with stakeholders for feedback and requirement fulfillment.

Change Spcification Doc

Specification Document for Development

Creating a specification document to define changes and guide dev implementation.

Style Guide

Website Style Guide

Create style guide to maintain design consistency and set development standards.

Marketing

Ecucation Marketing

Create marketing assets to promote product sales and support sales team & partners.

Frequently Asked Questions

These Q&A address common topics I’ve encountered in different roles, covering UI/UX design, user-centered design, responsive design, website best practices, userbility testings, digital marketing, marketing strategies and activities.

Is the 3DEXPERIENCE platform from Dassault Systèmes a SaaS solution?

The 3DEXPERIENCE platform is a cloud-based solution, which means it's a form of Software as a Service (SaaS). Users can access various design, simulation, and data management tools via the cloud, without the need to install or maintain the software on their local machines. This SaaS approach allows businesses to collaborate and work on projects in real-time, accessing the tools they need from anywhere with an internet connection, which is one of the key benefits of SaaS platforms.

What is the core principle of User-Centered Design (UCD)?

UCD prioritizes users' needs, behaviors, and feedback throughout the design process to create intuitive and accessible solutions that enhance user satisfaction and usability.

What is the key difference between UI and UX design?

UI (User Interface) focuses on the look and feel of a product, including visual elements and interactive components, while UX (User Experience) ensures a seamless and intuitive user journey by improving usability, accessibility, and overall satisfaction.

How does UI/UX design impact digital marketing success?

A well-designed UI/UX improves user engagement, reduces bounce rates, and increases conversion rates by providing a seamless and enjoyable experience across digital platforms.

Why is responsive design important in modern web development?

Responsive design ensures that websites adapt smoothly to different screen sizes and devices, enhancing usability, accessibility, and SEO performance.

What are some best practices for effective webpage design?

Clear navigation, mobile responsiveness, fast loading speeds, accessibility compliance, and visually appealing yet functional layouts contribute to an effective webpage design.

How does content marketing support digital marketing strategies?

Content marketing attracts and engages users by providing valuable, relevant information that builds brand trust, improves SEO rankings, and drives conversions.

Why is usability testing important?

Usability testing helps identify usability issues early, improves user satisfaction, enhances efficiency, reduces development costs, and ensures the product meets user needs effectively.

Bonny Cao

Use the contact form to reach out—I'd love to hear from you!

+1 617-686-2877
28 Cherry Tree Lane, Groton MA 01450
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